Learn how to gather audience insights to create the best membership sites, shape valuable benefits, and market your subscription-based website for lasting success.

Churn is the silent culprit that can undermine the success of your membership site. In this article, we'll uncover what churn is, how to calculate it, why it matters, and most importantly, how to reduce it.

Do you want to know what’s the secret to building out a customized retention strategy specific to your industry? You’re in the right place. Read this to know more!

Being a coach has become increasingly difficult since the onset of Covid. Now that everyone and their brother has chosen this path, competition for clients can be fierce. That's why more and more people are turning to trend analysis marketing for coaches -- and why you may want to as well. Click here to find out more!

Whether you know my obsession with mental health & membership sites or you’ve stumbled upon me by accident, here’s a glimpse at what I do and why I do it.